Any book that is in its 14th edition must be doing something right. Such is the case with author Dan Poynter`s, The Self-Publishing Manual: How To Write, Print and Sell Your Own Book. Poynter, in addition to authoring The Self-Publishing Manual: How To Write, Print and Sell Your Own Book, has written more than 100 books, 50 monographs and over 500 magazine articles. The latest edition of The Self-Publishing Manual is required reading for anyone contemplating self-publishing. Succinctly, it is a "...

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Have you listened to radio lately? If you have, chances are you've heard an author talking about his or her latest book. According to the "Let's Talk Radio Marketing" Website, "Radio advertising has proven to be one of the most cost-effective means of reaching your target audience." In other words, radio gives you the biggest bang for your buck. I wanted my new book to reach a wider audience, so I asked a marketing company to come up with a plan that focuses on radio, including ads in "Radio-TV Interview Report" and "A Great Radio Guest....

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Authors, especially self published, small press and Print on Demand authors should understand the power of the Internet when promoting a book. There is POWER in cyberspace authors and it's only getting bigger and better. More users will be online buying books next year than this year. More people are buying books today online than they were yesterday. Guess what the last item I bought at a brick and mortar store? It was a Vanilla Soy Late coffee w/ two sweetener packages while I just looked and browsed the bookshelves - The last 10 books I purchased was online....

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Review Your Reviewer: You will be sorry if you do not take the time to get a pretty good picture of your reviewer. Use e-mail, snail mail or anything else you've got to pop a few questions to your reviewer. If the review is on radio or TV place a few phone calls in advance. Why? You must get a fix on your reviewer's position and general inclination. If your writing is in religion, check the doctrinal position of the reviewer. A Pentecostal book is bound to come up short in a conservative catholic review....

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Do you have books sitting in your garage that you haven'tsold yet and looking for ways to move them? Then you willwant to know about these five outrageous ideas that aren'tdifficult and can be just plain out fun. Dede Hall, author of The Starving Student's Cookbook hadvery poor sales for her books. Then one day an outrageouslylight bulb moment appeared. She added an inexpensiveskillet with the book and shrink-wrapped them. Then shetook 150 of them to two stores that she thought wouldn'tsell them....

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After months of scouring the internet, I could not put my hands on the 2 million links various search engines said were available to do my book promotions. First, let me say I perceive myself as an intermediate user of the internet, but maybe my perception was misguided as I searched and realized I couldn't put my pointer on the links I wanted. The promotion of my book began with submitting a press release (PR) to one of the major PR services on the internet. They tracked how many click throughs received, and I began to think, if so many eyes are looking at the PR on this site and web crawlers (whatever those are?...

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Are you an avid reader? Are you trying to instill a love of reading in your children? My whole family loves to read! Right before bedtime every night, every one of us can be found with our nose in a book! It would be very easy for us to spend a fortune every month on books. But, since we don't have a fortune to spend every month, over the years I've found several ways to get good books and never pay full price! 1. Garage and yard sales are a prime source for both hardback and paperback books. There are people who will buy a book, read it once, and they're ready to get rid of it....

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There are over ten thousand daily, weekly and monthly newspapers in the United States and Canada. For the first time author they are a valuable source of free publicity. They are hungry for news and your new book is news. When approaching these papers there is a list of things that are frowned upon and another list of things under the heading of? don't you dare. We will examine the latter category first. Essentially there are four parts to any good press release and they are as follows: 1. The headline: One or two sentences that describe what the news is all about....

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NOTE: Because many words in this article are likely to trigger sp^m filters, we've disguised them with symbols (e. g. sp^m). This will ensure a higher delivery rate if you use this article in your e-zine. If you're selling your book online, you're practically guaranteed to increase sales by publishing an e-mail newsletter, or "e-zine." Why? Well, for a start, it's a super way to give readers a taste of your expertise and style along with samples of your content. This ensures they'll come to be familiar with you, trust you, and hopefully buy your book when they're ready for more information....

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It Must Be Quick To Produce Time is money and the sooner your book is ready to sell, the sooner you'll make money from it. So let us consider just a handful of many ways to create a book in a day, or less than a day, perhaps in just a few minutes! 1) Profit From Resell Rights Resell rights - a confusing term with conflicting definitions, but a great way to acquire best selling books quickly, at little cost, complete with marketing materials, web sites, representing the easiest and fastest way to start your publishing business....

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But as any seasoned information marketer will vouch, it takes time to build up your name recognition online. You'll have to spend considerable effort to develop word-of-mouth web site traffic. It's rare that you start off making $1,000 a day. But offline it's an entirely different story. In the real world, when people meet face-to-face, a 10-minute conversation with a prospect can lead to a $1,000 sale. I know this from first-hand experience. You see I've been in that position several times. How?...

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